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UNDERAGE ‘The Horror Picture Show’

Inspired by cult film The Rocky Horror Picture Show and its impact on the sexual revolution movement in 1970s Britain – UNDERAGE’s AW19 collection encapsulates the blurry lines of human sexuality and gender amongst young people. UNDERAGE have used dark tones to represent the horror and hedonism of The Rocky Horror Picture Show and to represent how the film has inspired the youth of Generation-Z today, the womenswear collection has androgynous styling as a prominent feature throughout the pieces.

The Rocky Horror Picture Show film is infamous for its stark juxtaposition of two extremes, a clash between what is perceived as ‘normal’ and what is perceived as ‘strange’. This collection reflects the film’s iconic way of thinking: shapes of garments that modern consumers are familiar with, such as t-shirts and knitwear, are deconstructed to blur the lines of their own perception of ‘normal’. More blunt contrasts can be seen throughout the collection, specifically within the way that UNDERAGE combines a traditional and modern approach to fashion. Class suit-like silhouettes are contrasted against pseudosexual graphics and clothes with streetwear sensibilities.

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