The British Fashion Council (BFC) announced the launch of its new campaign “This is London”; celebrating community, diversity & culture at London Fashion Week Men’s June 2019. Shot by London based photographer Markn, the campaign is a collection of 12 images and includes a diverse selection of people from the worlds of art, music, fashion, film & sport. The campaign features a mix of globally established names and current tastemakers, all driving forward London’s culture and reputation, representing the city in their own unique way. The campaign is a testament to the city’s diversity and creativity and highlights the relationship between the creative industries.
Featured in the campaign are Caroline Rush (Chief Executive, BFC), Dylan Jones (BFC Menswear Chair & Editor, British GQ), Akinola Davies (Moving Image Artist & Filmmaker), Angelo Van Mol (Creative Director, Band of Outsiders), Eden Loweth and Tom Barratt (Designers, ART SCHOOL), Ashton Gohil (Model & DJ), Bethany Williams (Designer, Bethany Williams), Bianca Saunders (Designer, Bianca Saunders), Cosima (Musical Artist), David Gandy (BFC Menswear Ambassador), Dennis Okwera (Model & Actor), James Massiah (Poet), Liam Hodges (Designer, Liam Hodges), Lou Dalton (Designer, Lou Dalton), Louis III (Musical Artist), Lucien Clarke (Professional Skater), Nicholas Daley (Designer, Nicholas Daley), Oliver Spencer (Designer, Oliver Spencer), Paria Farzaneh (Designer, paria /FARZANEH), Per Götesson (Designer, Per Götesson), Priya Ahluwalia (Designer, Ahluwalia Studio), Sherelle (DJ & Radio Presenter) and Stavros Karelis (Founder & Buying Director, MACHINE-A).
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