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Lazoschmidl Spring/Summer 2020 “XOXO” Collection

Lazoschmidl presented Spring/Summer 2020 during Paris Fashion Week Men’s. Set as a high school drama and foreshadowing the election of the prom queen, Spring/Summer 2020 is a pop culture mash-up of clichéd beliefs about youth, friendship and love – and a reflection on human relationships and social dynamics.

It is a mesmerizing dream in printed velours, sequin beaded mesh, and sparkly lurex. Casual tracksuits dipped in 1970s florals, varsity sweaters and lurex gym shorts are accompanied by delicate Tuxedo ruffe shirts, hand-beaded tops, and tailored suit trousers. The recurring motif within the collection is the butterfly – making its appearance as a powerful pearl appliqué.

Held in the courtyard setting of Goethe Institut Paris, the presentation is a personal declaration of love for education and the arts by the brand’s two founders Josef Lazo and Andreas Schmidl.

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