View Gallery

FACETASM unveil Coca-Cola inspired Capsule Collection


The FACETASM x Coca-Cola capsule is inspired by designer and founder Hiromichi Ochiai’s visit to The Coca-Cola Company’s archives in Atlanta, where he immersed himself in 20th-century era industrial wear fashions. The 22 piece collection – featuring tees, hoodies embroidered caps, jackets, shorts, and pants – reconstructs looks of the time in a modern day context. The collection also draws directly from Coke’s “It’s the Real Thing” campaign, which launched in 1969 and is celebrating its 50th anniversary this year.

Hiromichi Ochiai says, “Coca-Cola is loved by everyone and collaborating with such a brand is a big opportunity for FACETASM. It enables us to show our collection to an even larger audience. This project is a mashup of street and luxury. We hope consumers enjoy the vibe created by the two totally different companies coming together on this collaboration.

(Visited 1 times, 1 visits today)
See More

Related Posts

    Givenchy Winter 2019 Campaign

    Winter of Eden

    Alton Mason And Uglyworldwide Front GCDS’s Winter 2019 Campaign

    Maison Kitsuné Winter 2019 Campaign

    Acne Studios taps some of the largest Personalities for FW19...

    Enjoy before Returning: Diesel spotlights the Topic of “Wardrobing” for...

    Desigual present ‘Forwards is boring’ campaign

    Bottega Veneta unveils Fall 2019 Campaign


Follow us on:

FGUK Magazine

FGUK Magazine


Sign up and we’ll promise to keep you inspired.


The best of what's queer